Know where it ends.
Cost per lead tells you what you paid to make the phone ring. It says nothing about what happened next. SimpleBlend follows each customer from the first click or call to the booking, the estimate, and the finished job in your CRM, then credits the campaign that started it.
- Revenue and return by campaign, channel, keyword, and ZIP
- Lead, booked, sold, completed: stage by stage, so you see where the drop happens
- First-touch and last-touch, side by side
- Website visits tied to the call they produced